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Subscription Management Systems – fit for many purposes |
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There is a danger whenever we name anything that by choosing a name we immediately circumscribe it to apply to a more narrow field of activity than that to which in reality it can apply. 'Subscription Management System' is one such name.
On the surface it seems only to apply to the management of subscriptions but in reality such systems can and do cater for much more. They should really be called sales and marketing, shopping or business management systems.
It is worth expanding on this just in case the customary use of the name blinds us to the true capabilities on offer and we risk going off to put together a home-built substitute.
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Catalysts working on a major integrated online publishing implementation |
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Throughout 2010 Catalysts has been working on a new online publishing implementation project. It is one of the most comprehensive that Catalysts has undertaken and has been both exciting and highly instructive.
The project has included the provision for archive content, previously only published in hardcopy, to be rekeyed in XML and PDF.
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THINK Subscription, now a Digital River company |
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Digital River Inc. a leading provider of global e-commerce solutions, announced recently that it has added advanced subscription capabilities to its global e-commerce solution. Digital River's new online subscription tools offer online merchants more flexibility in packaging their subscriptions and marketing their renewals, more detailed performance data on their subscription campaigns, and increased opportunities to raise their renewal success rates.
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Will Google’s Newspass make paywalls obsolete? |
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Although Google has not yet confirmed or denied the imminent launch of their Newspass service, the mediaverse is having great fun in guessing its likely impact, particularly in relation to Murdoch’s recently-raised paywalls.
The news first appeared in Italy’s La Repubblica newspaper and seems to confirm stories that were circulating late last year. The paper says that Google is canvassing journals about their interest in participating in this pre-payment scheme.
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Catalysts Launches SubsPlus |
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Catalysts, in association with THINK Subscription, is launching a new service SubsPlus. It is an online subscription and membership management service designed specifically for the smaller organisation. It is based on THINK's Enterprise - a full featured application in use by many large publishers around the world.
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