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Elsevier launches illumin8 in Europe |
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Elsevier have identified the R&D market as a key target for their new web-based, natural language search engine. illumin8 is designed not only to search the web and Elsevier's own premium scientific content but also to deliver the resulting information in an intelligent and intelligible format.
Traditional research tools have been unable to uncover hidden insights because the user needed to know exactly what to look for. The resulting lists of candidate items could then take days or even weeks to organise and examine for meaningful information. One survey claims that illumin8, driven by a powerful semantic search index, gives the user exactly what they are looking for in great detail and eliminates both false positives and redundant results.
Elsevier believe that illumin8 will be particularly useful for research professionals in industries such as automotive, oil and gas, electronics, chemicals, consumer goods and packaging. The research and advisory company Outsell Inc. said about the new product "The ability to deliver answers rather than documents strikes at the heart of the information need of the R&D knowledge worker." Indeed, in Outsell's view, the importance of illumin8, both as a product of Elsevier, and as an example of the direction in which "search" is heading, is hard to overstate.
More at: http://www.prnewswire.co.uk/cgi/news/release?id=247023
This should only appear after the read more thingy |